NATRUE Certification Explained

Type: Cruelty-Free

Country: International (Belgium-based)

Established: 2007

Scope

Natural and organic cosmetics

Audit rigor

Level: third-party-audit. Supply-chain verified: No.

Cost for brands

Annual certification fee based on turnover.

Recognized in

Europe, Americas, Asia

Notes

NATRUE certifies natural and organic cosmetics. It operates a three-tier label: Natural Cosmetic, Natural Cosmetic with Organic Portion, and Organic Cosmetic. Like COSMOS, it prohibits animal testing and synthetic fragrances, but does not specifically certify vegan status. Products may contain animal-derived ingredients such as beeswax or lanolin. Widely recognised in Germany and surrounding markets.